ABOUT

Signalshape Studio is led by Aston, a UX/UI strategist and designer with over a decade of experience shaping digital products, platforms, and experience systems. With a background spanning healthcare, sports, media, and technology, Aston specializes in transforming complexity into clarity — aligning user needs, business objectives, and interface decisions into cohesive, high-performing experiences.
Rather than focusing on surface-level visuals, Signalshape Studio approaches design as a strategic discipline. From UX audits and product strategy to interface design and scalable systems, the work centers on reducing friction, strengthening usability, and enabling long-term product evolution. The goal is simple: create experiences that are not only intuitive and accessible, but structurally sound and built to perform.
UX/UI Strategist, Digital & Interactive
UTSW
2022 — Present
Lead UX strategy and product design for patient and staff-facing mobile + responsive web experiences, owning discovery through delivery with design systems and accessibility standards.
Graphic Design Coordinator
Frisco RoughRiders
2016 — 2017
Owned creative for campaigns, social content, and merchandise refreshes to drive revenue and fan growth.
Senior Art Director
Dallas Mavericks
2017 — 2022
Owned creative direction for campaigns and game presentation across digital and in-arena experiences, leading designers and partners to drive engagement and revenue.
Graphic Designer
San Francisco 49ers
2015 — 2016
Created brand-consistent digital and motion content for in-stadium displays, websites, and marketing campaigns that increased fan engagement during live events.
500+
Projects Completed
200+
Satisfied Clients
1K+
Positive Reviews
Bachelors in Digital Arts & Animation
Cogswell Polytech College
2010 — 2014
Looking to start a project or you need consultation? Feel free to contact me.