ABOUT

Signalshape Studio is led by Aston, a UX/UI strategist and designer with over a decade of experience shaping digital products, platforms, and experience systems. With a background spanning healthcare, sports, media, and technology, Aston specializes in transforming complexity into clarity — aligning user needs, business objectives, and interface decisions into cohesive, high-performing experiences.

Rather than focusing on surface-level visuals, Signalshape Studio approaches design as a strategic discipline. From UX audits and product strategy to interface design and scalable systems, the work centers on reducing friction, strengthening usability, and enabling long-term product evolution. The goal is simple: create experiences that are not only intuitive and accessible, but structurally sound and built to perform.

UX/UI Strategist, Digital & Interactive

UTSW

2022 — Present

Lead UX strategy and product design for patient and staff-facing mobile + responsive web experiences, owning discovery through delivery with design systems and accessibility standards.

Graphic Design Coordinator

Frisco RoughRiders

2016 — 2017

Owned creative for campaigns, social content, and merchandise refreshes to drive revenue and fan growth.

Senior Art Director

Dallas Mavericks

2017 — 2022

Owned creative direction for campaigns and game presentation across digital and in-arena experiences, leading designers and partners to drive engagement and revenue.

Graphic Designer

San Francisco 49ers

2015 — 2016

Created brand-consistent digital and motion content for in-stadium displays, websites, and marketing campaigns that increased fan engagement during live events.

500+

Projects Completed

200+

Satisfied Clients

1K+

Positive Reviews

Bachelors in Digital Arts & Animation

Cogswell Polytech College

2010 — 2014

Looking to start a project or you need consultation? Feel free to contact me.